The book itself, Hints on Household Taste by Charles Eastlake, looks like an interesting read and may be very helpful, but as I scrolled through the PDF file, what first caught my attention, were the “Opinions of the Press” listed before the Table of Contents.
So, there you have it! Publishers have been using this tactic to sell books for a very long time which, to me at least, indicates that it must work?
What are your thoughts on the subject? Have you used testimonials and book reviews to market your books?
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